Winning with Recommendation Share™: The New KPI That Will Define Brand Growth in the AI Era

 

Wedneesday, August 12th - 12pm ET

For decades, marketers measured success through Share of Voice, search rankings, impressions, and shelf presence. But none of those metrics reveal whether an AI system will actually recommend your brand when a consumer asks for help. Recommendation Share™ measures something far more valuable: how often AI selects, endorses, and recommends your brand over competitors at the exact moment purchase decisions are being made. Join BrandRank.AI co-founders Pete Blackshaw and Hank Hudepohl as they introduce the framework that is redefining how leading organizations measure success in the Answer Economy.


 

Attendees will learn:

  • Why Recommendation Share™ is emerging as one of the most important marketing KPIs of the AI era.
  • How AI Answer Engines determine which brands to recommend—and why established leaders can lose to smaller, more trusted competitors.
  • How to measure Recommendation Share across ChatGPT, Claude, Gemini, Perplexity, Copilot, Grok, Meta AI, DeepSeek, Amazon Rufus, and other AI shopping experiences.
  • Which factors most improve Recommendation Share, including trust, evidence, product data, reviews, expert validation, and Answer Readiness.
  • How executive teams can use Recommendation Share to align Marketing, R&D, Communications, Legal, Customer Experience, and eCommerce around a common AI success metric.

Featured Speakers

Pete Blackshaw, Founder & CEO, BrandRank.AI, and author of The Answer Economy: How AI Agents Will Decide Your Brand's Future.

Hank Hudepohl, Co-Founder & Chief Technology Officer, BrandRank.AI



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