The Answer
Economy
How AI Agents Will Decide Your Brand's Future
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What leaders are saying
Endorsements from the people who set the standard for brand trust.
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- Publishes September 30, 2026 · ISBN 978-1-394-43259-2
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The Answer
Economy
How AI Agents Will Decide Your Brand's Future
Billions of consumers now ask AI what to buy, where to go, who to trust. Instead of scrolling pages of links, they get one recommendation.
The brands AI chooses — and the ones it ignores — will define the next era of competition. The Answer Economy is the leadership playbook for that shift: the frameworks, the metrics and the first hundred days.
Pete Blackshaw
“Curiosity was always more powerful than persuasion. Brands just got away with ignoring it — until now.”— Pete Blackshaw
Pete Blackshaw is the Co-Founder and CEO of BrandRank.AI, a Cincinnati-based startup and SaaS platform and service that helps brands measure, protect, and grow trust through the power of AI-driven search and discovery.
Pete recently served as CEO of Cintrifuse, a startup catalyst, incubator, and venture fund backed by corporations such as P&G and Kroger, and considered a national role model. At Cintrifuse, Pete and his team supported hundreds of startups.
Previously, Pete was the Global Head of Digital at Nestlé, Switzerland, the world's largest food company. He also served as CMO at NM Incite, a Nielsen and McKinsey joint venture, and started his career in brand management at Procter & Gamble, where he co-founded the first “Interactive Marketing” team and later launched PlanetFeedback.com, a VC-backed consumer feedback platform that was acquired by Nielsen.
Pete is a regular contributor to Ad Age, and the author of Satisfied Customers Tell Three Friends, Angry Customers Tell 3,000. He holds an MBA from Harvard and a Bachelor’s from UC Santa Cruz.
Satisfied Customers Tell Three Friends,
Angry Customers Tell 3,000
Crown Business / Random House
Bulk order questions
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Bulk orders start at 50 copies. Orders of 50 or more copies of The Answer Economy are fulfilled through Books-A-Million at $20.44 per book.
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The price is $20.44 per book for orders of 50 or more copies. Final pricing, invoicing, and payment are handled directly through Books-A-Million.
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Can I order copies before the publication date?
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