Should You Advertise in AI Answers? The Platform War Happening Right Now Will Decide for You
Over the past two years I've been writing extensively about the "The Answer Economy" — including...
7 February 2026
The CMO Pocket Guide to Advertising in AI Answers
This week marked a real inflection point for advertising!
Within days of each other:
OpenAI...
17 January 2026
Advertising, AI, and the Trust Line We’re Learning to Navigate
AI Answers Are Prime Real Estate. Handle With Care.
An important conversation is underway about...
17 January 2026